Enterprise CDN Video Streaming

CDN Video Streaming

Enterprise CDN Video Streaming

Why You Need an Enterprise CDN for Video Streaming

The vast majority of sites that distribute video today leverage Content Delivery Networks (CDNs) to improve the speed and quality of the content experiences they deliver. CDNs are not only for those distributing video over the internet, enterprises also need a CDN video streaming service if they wish to scale the delivery of video to employees.

Simply put, the video streaming service of an internet CDN, improves the quality of the end user’s viewing experience by moving large video files from the streaming origin to edge servers in locations electronically closer to the viewer. The number of viewers and their physical locations determine how broadly the content is cached. By serving the content from a local POP (point of presence), congestion on the internet is reduced, and the quality of experience, measured by; reduced buffering, shorter startup time and video resolution, can be improved. CDN streaming services ultimately help to boost the quality of the end user’s viewing experience. Commercial CDNs do a great job at delivering content over the internet, but they are not must help in relieving traffic that can congest WAN connections within enterprises behind the enterprise firewall.

CDN video streaming solutions can alleviate the strain on a corporation’s bandwidth. Bandwidth requirements within enterprises continue to grow as migration to the cloud accelerates along with the adoption of applications such as VoIP, video conferencing and streaming media. Deploying SD-WAN technologies can help, as can provisioning additional very expensive WAN bandwidth, but provisioning bandwidth for the peaks caused by high quality live streaming is usually uneconomic.

So how does an Enterprise CDN for video streaming work and how can you use CDN streaming services to help you reduce costs and improve the performance of your corporate intranet? Enterprise CDN (ECDN), sometimes called software-defined networking (SDN) or network caching, moves the video traffic from the source, and serves it to viewers within the company’s individual subnets or LANs. So instead of everyone wanting to view the video pulling an individual stream from the source, one stream is delivered to each subnet and then it served within the subnet. This reduced the traffic over the WAN and keeps the traffic within the subnet where traffic is readily available.

Options for Enterprise CDN Video Streaming

There are two basic options for deploying an Enterprise CDN. The challenge can be solved via hardware or software. Both options take one video stream into each corporate subnet and then distribute the video to each user requesting it. Companies like Riverbed and Cisco do this via hardware appliances placed in the LAN access point(s). Hive Streaming, on the other hand, solves the challenge via software. Hive takes one video stream to each location and then enables everyone to view that one stream via smart and secure peering software. Without going into too much detail about how the video streaming CDN works, the buffering provision in HTML5 HTTP streaming enables Hive to start sharing the fragments of a live video stream as soon as it starts without adding additional delay.

CDN Live Streaming for Video On Demand

For video on demand (VOD), hardware solutions store the content in the hardware servers and then stream it when it’s requested. For CDN live streaming, one stream is pulled down to the box and then as many streams that are requested are served over the LAN. Hive uses the end user devices to cache fragments of the video, for future VOD requests, or immediate serving for live video to other viewers electronically close. See the illustration for an overview of Hive in action.

Best CDN for Video Streaming

There’s no doubt that video traffic within corporate enterprises is climbing steadily, and enterprise CDN video streaming can help corporations handle the increase in volume. Social media has increased everyone’s comfort level with using video and, in these times of full employment, there is a greater expectation for transparency from management. Unified Communications applications are embracing video making to easier for anyone within the enterprise to broadcast a video presentation to fellow employees. Also, companies are looking for efficiencies and don’t want the expense and inconvenience of gathering everyone in central locations.

If video is impacting traffic on your network. Hive Streaming would love to help you solve the problem with our centrally managed, software-only solution. We like to think that we offer the best CDN for video streaming within the enterprise. There are many other factors that you should consider in deploying an enterprise CDN – security concerns, enterprise CDN pricing, future standard compatibility, ability to integrate with webcasting and video management platforms are a few – read this blog post for a more detailed discussion. We’d be happy to discuss these considerations with you in detail. Visit hivestreaming.com for more information or email info@hivestreaming.com

Stephen Condon
@streamingguy